Lbox Communications are a trusted mailing house with over 25 years of experience handling full-service, end-to-end direct mail services with complete campaign management. Producing and distributing our clients’ print, direct mail, and transactional products are at the epicentre of what we do at Lbox Communications.
We have substantial direct mail marketing experience, from data management and mailing list cleansing to personalisation, print and fulfilment. Not to mention efficient, timely delivery with our full-time, GPS-tracked, uniform mail delivery service or via a trusted network of providers such as Royal Mail. As a result, we can offer a cohesive, end-to-end direct mail service and advise on the best practices, as well as the recommended ways to stay profitable, reduce costs and save time, all while improving your customer rapport.
At Lbox Communications, we can assist in building the perfect direct mail campaign and help you deliver the right materials to the people who matter most, at the best time.
What is Direct Mail?
Direct mail advertising is a form of marketing that involves sending literature or promotional material to prospective customers through the post. Direct mail communications are what a business may send its customers as a way to increase their brand awareness, promote a service, product or discount, announce an offer, generate feedback, highlight its recent range, and much more. Many direct mailings are transactional, including invoices, bank statements, utility bills and so on.
While today’s world is dominated by digital marketing and technology, direct mail marketing remains one of the most cost-efficient ways of reaching prospective customers and obtaining a response. This is why many businesses recognise the value of physical direct mail advertising as part of their overall marketing strategy.
Types of Direct Mail
Direct mail formats vary considerably, and the format you choose needs to be carefully selected. Depending on the campaign objective, some formats will work better than others.
Some of the formats include:
- Tabbed mailings
Direct mailing services have a vast range of benefits, and targeted direct mail campaigns can bring so much value to a business. Here are just a few of the reasons why you should consider direct mail with Lbox Communications:
Direct mail is an excellent investment that doesn’t have to cost the earth, because the return you get can be fantastic if your campaign is handled professionally. This is also thanks to postage incentives and initiatives like partially-addressed mail, which can reduce your costs.
In-house data management team
Our dedicated team will work diligently to profile your data, source it, manage it and cleanse it, so your campaigns are accurate and compliant with GDPR and data protection laws.
Each piece of direct mail can contain targeted content, crafted specifically for your desired audience.
Supported by machine and hand fulfilment
We have machinery that can fulfil hundreds of thousands of items. Also, we can hand enclose these campaigns promptly and efficiently for those campaigns that require a different approach.
Fast turnaround times
We aim to fulfil a print request within 24 hours of receiving one.
Wide range of formats
Our direct mail printing allows for a massive variety of designs, from one-sided postcards to magazines, and from single-page letters to C4 folded mailers. So we can produce your mail precisely into what you want it to be.
Bulk mail postage rates
We offer bulk postage rates for mass mailing from some of the UK’s leading postage providers, such as Royal Mail.
We offer direct mail services as fully-managed, end-to-end solutions, where we can take care of the whole campaign from start to finish.
At Lbox Communications, we offer various high-quality, enterprise-grade printers and fulfilment equipment that can accommodate high volumes of bulk mail, and produce them very quickly.
Our Direct Mail Data, Print and Fulfilment Services
We are proud to work with some of the UK’s biggest brands for their direct mail, print and distribution requirements. To see how we can help you, get in touch with Lbox Communications directly today.